Selected public examples
In the Otto Media Group examples, I developed the study concept and led the research and analysis. StudioHawk designed its campaign idea and method; my job was to make sure it would hold up. The agencies and their clients led campaign and publication decisions.
StudioHawk · 2026 campaign
Before running anything, I checked the data. Gaps in the climate records would have quietly removed some coastal towns from a national ranking. I raised it on the first day, proposed a fix the team approved and wrote down every decision so another analyst could rebuild the result.
The West Australian and PerthNow published the ranking in September 2026.
Aquatots · Research through Otto Media Group
I connected a swimming school’s work to a national water-safety question, combined public datasets and developed a documented comparison of states and territories.
ABC News drew on the overseas-born drowning findings in December 2025.
Independent Steel · Research through Otto Media Group
I connected a steel supplier’s work to a resource-recovery question, compared public waste data and modelled a clearly defined recovery scenario.
Waste Management Review reported the findings in November 2025.